Blog: Embedding Power BI Reports in a WordPress blog

Back in March of 2015, DB Best published a blog post on how to embed Power BI Power View interactive reports into your blogs and websites. Much has changed in Power BI since then to make it possible to easily embed reports into your blog articles. There are now two basic options for embedding reports. Power BI Embedded is a service on Azure for publishing Power BI visuals and uses authentication to make sure users can see the data they are suppose to. The other method is to use the new Publish to web feature introduced in the October 2016 release of Power BI. The downside is that there is no authentication used when viewing the report. For the most part, this is perfect for blog posts and social media. So you have a really cool Power BI Report that you want to share with others. You could always do a static screenshot of the dashboard like the one below.

EPB-00-Example of embedded Power BI report

Let’s see how you can add the interactive Power BI experience within a blog post.

Here is an example of a visualization based on the data from the original post that now works. More importantly, since Power BI is now rendered using HTML5, you no longer need to download Silverlight to display the visualization. The visual allows you to publish a multi-page report. At the bottom of the example below, you will notice that page 2 is the current page for the report. Note, the report below is fully interactive!

The visualizations shows the TOP 5 registered female and male first names per state, as per SSA.GOV for 1910 – 2015. The entire dataset is available as a ZIP file at https://www.ssa.gov/oact/babynames/state/namesbystate.zip. The zip file contains comma delimited files for each year since 1879 as of March 6, 2016.

So, how did we do this? The workflow was pretty straight forward. Here is what we did.

EPB-01-Get Data

    • Selected the folder name with the 50 text state files.

EPB-02-Specify folder

    • Edited the query. Otherwise the Load operation would have imported just the file name metadata.

EPB-03-Edit the query

EPB-04-Combined binaries

    • Verified the data was formatted correctly.

EPB-05-Verify data formatting

    • Renamed columns after the import and adjusted data types.

EPB-07-Renamed columns

    • Issued the Load/Save command and watched the data get imported into the model.

EPB-06-Imported the data from all the files into one table

    • Added a table object and added First Name and Occurrences fields to the table. Then, dragged the Gender field into the Visual level filters section and set the value to F. Then, set the Filter Type to Top for the First Name, set the number Show items to 5 and the By value to Occurrences. NOTE: the TOP N Filter feature was added in the October 2016 release.

EPB-08-Setup the TOP and Gender filters

    • Embellished the report as shown in the embedded Power BI report and used the Publish command to upload it to our DB Best Power BI tenant.

EPB-09-Publish the report

    • Clicked on the link to navigate to My Workspace where I uploaded the report and then used the File -> Publish to Web command.

EPB-10-Publish to web

    • Copied the HTML text for the iframe that can be used for embedding the report in a web page.

EPB-11-Copy URL from Publish to web

It’s just that simple. You can add the HTML to any application that supports iframes. We hope you found this post helpful. If you want to download the Power BI report that we created for this blog post, check out